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The Progression of Google Search: From Keywords to AI-Powered Answers Since its 1998 premiere, Google Search has advanced from a modest keyword interpreter into a responsive, AI-driven answer system. At first, Google's breakthrough was PageRank, which classified pages in line with the merit and measure of inbound links. This steered the web out of keyword stuffing to content that earned trust and citations. As the internet broadened and mobile devices boomed, search habits modified. Google presented universal search to synthesize results (stories, photographs, content) and in time stressed mobile-first indexing to capture how people really browse. Voice queries through Google Now and then Google Assistant pressured the system to analyze everyday, context-rich questions in contrast to terse keyword collections. The future development was machine learning. With RankBrain, Google embarked on understanding earlier unexplored queries and
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