Artificial intelligence is revolutionizing the casino sector by improving operational productivity and upgrading customer experiences. In 2023, a study by Deloitte pointed out that AI tools could boost revenue by up to 30% for casinos that effectively utilize data analytics and machine intelligence.
One notable company leveraging AI is MGM Resorts, which has incorporated AI-driven systems to improve gaming floor layouts and customize marketing approaches. You can learn more about their advancements on their official website.
AI applications in casinos extend beyond promotion; they also improve security protocols. Facial identification technology is being used to detect known cheaters and track player behavior, ensuring a safer environment for all guests. For further insights into AI’s impact in gaming security, visit The New York Times.
Moreover, AI chatbots are transforming customer support in casinos. These virtual assistants deliver instant replies to player queries, boosting satisfaction
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